Thursday, 29 September 2011

Prop list

Set of keys - This prop will be used in the blurred scene where he is shown to be dropping them.


Drink bottle - The drinks bottle will have all labeling and advertsinging removed from the package and will be used for the reversed flowing water shot.


Basket ball - Will be seen in the gym shot where the ball will seem to be rolling, but nobody is in the room...


Picture frame - including 2 picutres of the car crash related to the story.


TV - showing a repeated car crash, intwing itself with the story.


Lab coat - This prop can be borrowed from the science department of the school and will be used in the hospital scene along with the other medical related props; X-ray photos and a monitor/ laptop.



Production Progress - Thursday 29th September

Today's lesson was our last before filming, we only had to finish of our storyboard and then film the animatic which was going to be uploaded on to each group members blog. Throughout each lesson, all of us, as a group were making final checks of the locations, props and when we will be filming, sticking to our Production Schedule.

We filmed our animatic of our music video in Chauncy's new art gallery. We chose this location as it was the least populated part of our school meaning next to no noise.

Monday, 26 September 2011

Location Spotting

On the 26th September, Jon and I ventured around ware to find the perfect locations to film our music video. We tried to locate spots which related to the lyrics within the song to help create that visual image. The weather was very sunny which helped created a shadowed effect in shady areas of the town and brightened up the open areas.




26th September 2011 - Monday's lesson

In today's lesson, we broke down the group to work on several parts of the project. Ash and Jon began work on the story board, drawing up different shots on sticky notes and then sticking them to an A3 sized piece of paper creating a storyboard for our music video. Whilst they were doing that, I was uploading the PowerPoint Pitch and finished off designing and uploading the Production Schedule to everyone's blog.



The Pitch

Production Schedule

Feedback on blog from Mrs A 26.09.11

Your production analysis has soem good visuals - I like the thumbnails of different shots. it could be improved by:


  • showing more institutional knwoledge of WarnerBros (size of co, what else they do)

  • more detailed refs to music video conventions (lip synch, star image, intertextuality, link between lyrics and visuals?)

  • conclusion : why is it a successful video and can youtake any ideas from it?

Missing blog entries:



  1. PP pitch

  2. production schedule

  3. summary of progress week beginning 19th Sept - key decisions

Friday, 23 September 2011

Analysis of a Professional Product

The professional products I will be analysing is the music video to the American rock band "Red Hot Chilli Peppers - Snow" - filmed live at the New Jersey Continental Arena.
http://www.youtube.com/watch?v=yuFI5KSPAt4 - You Tube link to the video

The production was directed by Nick Wickham in 2006, who in the same year was the winner of the best director for TV/DVD award at the music week CAD awards. Wickham, directs live concert footage and produces a music video. Warner Br
os. Records Inc. was the production company and was released on 12th December 2006.

The Warner Brothers Record company was founded in March 19, 1958. It maintains a close relationship with its former parent, Warner Brother Pictures, despite the two companies being independently owned. The company currently has over 30 affiliated labels such as "A&E Records", "Asylum Records" and "BME Recordings".

Here is a list of just a few Artists names Warner Brothers Records works with:
  • Foals
  • Green Day
  • Jason Durelo
  • Linkin Park
  • Klyie Minouge
  • Metallica
  • Muse
  • New Order
  • The White Stripes
As you can see from the list, Warner Brother Records works with only big, well known artists who come under all different genres including rock, alternative, indie, pop and dance



This music video shows its based on a rock genre through many ways. One of the many ways this is shown are the shots of the guitarists playing at a very fast t
empo and they way there shown to act on stage; jumping around and shouting. But another side of the band are shown through the use of black and white shots of the band together acting calm.






The music starts off with a very slow and calm feel to it. Shots of the band are shown in black and white as they prepare for their live show on stage. Every now and then more black and white shots show fans getting ready to watch the band. These shots are seen in a handheld view, giving it that rocky feeling. As the song reaches its climax and gets lou
der and faster, colour shots are now being shown of the crowd and the band. Then a snow look alike material begins raining from the sky, linking to the name of the song "Snow, making the whole rock image calm again. The image below is a small breakdown of the whole music video.







Monday, 12 September 2011

Knebworth Music Video

We spent the day at Knebworth Park in Stevenage filming a music video to "The Drums - Surfin"


When filming our music video we included practised skills such as lip syncing and other techniques. For example, the stop motion technique on the maze and mushroom house section of the music video. This type of technique provides the "indie" feel which helps suit the song to the video.

Review of Skills Development June - July 2011

Documentary Analysis


During this of analysis period we studied different documentaires. We watched Michael Moore's "Bowling for Columbine" and for a set homework we had to study another documentary. I chose Asif Kapadia's "Senna" as I love the sport Formula 1.





Filming Interviews


Through this stage we learnt the rules of "vox pops";



  • Never look directly towards the camera.

  • Alternate camera from left to right

  • Always ask the same question

  • Frame the person correctly using the rule of thirds

We also filmed and edited our own "vox pops" where we went round our school with a camera asking the question "do you think the price of the cinema is to high?" We got varied responses which helped us in editing as it gave us more to work on providing a arguement for both sides.


Music Video Analysis


For the music video analysis we studied different types of music video directors and how the produce their end products. These directors included Chris Cunningham's "Come to daddy" and Bjork's "All this full of love". After studying these directors we produced a power point on a song. I chose Coldplays "the scientists".


Music Video Skills


After analysing music videos we began work on our own skills to helps us produce our own video. To help improve our skills we practiced using the schools green screen. We found a few problems whilst editing our work on the green screen as it was our first time using the software. Another skill we practiced was lip syncing. This was practiced by filming small sections of songs and then editing it on the computer.